How to add guidelines, team, press and asset collections

Fill in asset collections, Team, Press and Guidelines on the Assets tab of a brand page.

Updated Nov 2, 20264 min read

The Assets tab of the brand editor holds four lists: Brand assets (your asset collections), Team, Press and Guidelines. Use it to put downloadable files, the people behind the brand, press coverage and written brand rules on the brand page.

Add the content

  1. Open the editor. Click Brands in the sidebar, then open the brand you want to edit. A brand that does not exist yet starts with How to create a brand page.

  2. Open Assets. Click the Assets tab, after Fonts and before SEO.

  3. Add a collection. Under Brand assets, click Add collection and enter a Collection name (required) and an optional Description.

  4. Add files. Click Add files in the collection and pick files from the file picker, several at once if you like.

  5. Add your team. Under Team, click Add person, pick a headshot, then enter a Name and an optional Title.

  6. Add press coverage. Under Press, paste a link to an article and click Add.

  7. Write guidelines. Under Guidelines, click Add section, then enter a Section title and write the text.

  8. Save. On a new brand, click Save as draft or Publish. On a draft, click Save draft or Publish. On a published brand, click Save changes, or Unpublish to turn it back into a draft.

Remove a file, a team member, a press item or a guideline section with the X beside it.

Tarkle does not save a team member or a collection without a name. A guideline section with no title and no text is dropped when you save, and a section with text but no title is saved as Untitled.

Limits

  • Collections: 30 per brand, with up to 200 files each. A collection name can be up to 80 characters and a description up to 500.

  • Files: each file can be up to 100 MB. A larger file is skipped when you add it, without a message.

  • Team: up to 24 people. A name and a title can each be up to 80 characters.

  • Team heading: it defaults to Team and can be up to 30 characters. Type your own in the Section title field, or click Team, Leadership, Staff, Founders or People.

  • Press: up to 24 items.

  • Guidelines: up to 20 sections, each with a title of up to 80 characters.

Details worth knowing

  • Press links: Tarkle reads the title, summary, cover image and source from the page, and you can edit the title. A link must be a valid public web address, and the same link cannot be added twice. If Tarkle cannot read the page, it still adds the link and asks you to type the title.

  • Guidelines presets: the standard guidelines are Logo usage, Do and don't, Voice and tone and Imagery. Each preset you do not have yet has its own button beside Add section. When two or more are missing, a bulk button adds them at once: Add the standard guidelines when the list is empty, or Add the missing standard sections when some are already there. A preset section that is still empty shows Insert the standard text.

  • Guidelines text: the editor supports headings, bulleted and numbered lists, quotes, callouts, bold, italic, underline and links. Use the up and down arrows on a section to reorder it.

  • Brand pages by plan: on the Free plan, an organization can have one brand page. Pro and Agency have no limit. See Brand page plans and limits and plans and prices.

What happens next

Once the brand is published, visitors see the Overview tab, which is always shown, and a tab for each section that has content: Logos, Colors, Typography, Assets, Team, Press and Guidelines. The Team tab shows the heading you chose.

Visitors can open images in a preview and download single files, or download everything as one zip with the Download button. Turn on Require approval to download in the Settings tab of the brand editor, under Downloads, to decide who can download. Visitors who do not have access see Request access instead of Download, and they send you a request. How do download approval and access requests work? explains how to approve one.

A Usage link sits at the end of the tab row and always shows. It opens the brand's Mark Usage Terms page. Tarkle writes that page from the brand name and your workspace contact email, so there is nothing to switch on or fill in. Without a contact email, the page tells visitors to contact the brand through its website.

Press cards open the article in a new tab, and more than six items turn into a slider.

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